As the old saying goes, “You get what you pay for.” Recently, many people have opted to give their eyewear business to a little upstart brand called Warby Parker. Warby Parker’s business model is simple: cheap eyewear delivered straight to your home. And while it’s just so fun to have everything brought to you and placed in your lap with minimal effort, when it comes to your eye care needs, convenience is a luxury you can’t afford.
Warby Parker and other businesses like it have three things in common: 1.) convenience, 2.) low prices, and 3.) accessible fashion. Want to know something all independent eyeglass retailers have in common? We all end up fixing your Warby Parker glasses eventually. They come cheap because they are cheap. Not only cheaply made, but intentionally made to break down over time. Why? You’ll come back again and again and again for a new pair and a new pair and a new pair because, hey, they’re just so affordable!
What you won’t get with Warby Parker and other online glasses retailers, apart from a difference in quality, is the personal touch that comes with a trained optician. A pair of glasses does not fit you like a pair of shoes. A trained optician knows what fits you best because they know what works best for your eyes. The impersonal touch of online eyewear retail means you could end up with a cheap pair of ill-fitting glasses that have a detrimental impact on your vision. Sure, they came right to your door, but now you have a pair of glasses that you can’t see through even when they’re not slipping off your face.
The choice is clear. Even clearer with our in-house, single vision lens lab. Stop by Blink Optical today, and let’s find something together that fits you right.